Website maintenance is the activity by which an entity manages and updates the web in a manner that it runs smoothly, safely, and appropriately for current events. Such activities also include the repair of broken links, refurbishing content, checking for security threats, and overall improvement of customer experience. This maintenance has much significance in time as below:
- Enhancement of speed and performance for the site.
- Avoidance of security slips and loss of data.
- Maintain a positive experience for users.
- Ensure that the site remains SEO-friendly and updates itself before trends change.
When a webpage is not correctly maintained, something not very dissimilar happens: it slows down, it becomes vulnerable due to security problems, or it goes out of date; from that point on, all those things will turn into affecting the reputation of the company and telegraph into itself the trust of the visitors.